Game development news

Pixel-Lab proposes â??British Games Instituteâ??

Games consultancy Pixel-Lab has warned that the ideas for a UK Games Academy would fall short of industry needs – suggesting instead that the government backs the founding of an organisation comparable to the British Film Institute.

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IGA debuts ‘groundbreaking’ tech

In-game marketing firm IGA has updated its propriety ad-delivery technology, Radial, saying improvements to the system are a world first for one of the fastest-growing advertising sectors in entertainment.

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Another studio backs Wii

Fresh from having been confirmed as an official Nintendo development partner, Italian outfit Twelve Games has backed the Wii saying that producing games for the format is perfect for its small team.

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